JEU SET
& MATCH
Refreshing, just like that first sip after a match.
A story that truly matches
What if a soda became the spark for an unexpected connection?
With "Jeu, Set & Match", we’re reimagining the summer flirt Ritchie-style. On a tennis court, a playful misunderstanding unfolds between glances, laughter, and fizzy refreshment.
It’s light, vibrant, and rooted in Gen Z culture, turning a Ritchie bottle into more than a drink it’s a trigger for emotion, a moment-maker.
A story that truly matches
This spot is snackable summer content at its best — timed to sync with Roland-Garros, Wimbledon, and sunny scrolling sessions. With a fun, relatable storyline, eye-catching visuals, and a laid-back vibe, it’s built to spark attention and engagement.
We’re delivering a full, social-ready package: main video, story edits, Reels, lifestyle photos… everything tailored to grow reach and boost interaction, while staying true to Ritchie’s bold, Belgian identity.
In short? It’s designed to match — both on and off the court.
A ready-to-serve campaign, open to your input
At Wazo, we design every piece of content as a seamless extension of your brand.
This campaign is ready-to-go, yet fully open to collaboration. Want to tweak a line, shift an angle, adapt for a new format? We’re game.
This is your chance to shine this summer right in the sweet spot between sport, social buzz, and feel-good moments.
With a cheeky tone, polished visuals, and 100% Ritchie energy, this campaign is a winning match.
